Motul has announced that Nemesis has become the latest addition to its distributor network, as expansion across the UK & Ireland territory continues.
The Worcester-based branded products specialists will join as both companies look to implement growth plans in the UK Automotive Aftermarket.
Motul announced earlier in the year its intention to target the general aftermarket in Britain and it is hoped this appointment will achieve this.
The company has announced a number of OE supply contracts and key partnerships in the first half of 2021, and will now be looking to establish a presence in the UK that is on par with other major European markets.
The appointment of Nemesis as a Motul distributor will see it focus heavily on the Automotive Retail sector and the Independent Aftermarket. This will particularly focus on the service workshop arena as well as the Commercial and Public Sector Vehicle market sectors, and the distribution routes to these market places.
Callum Goodland, UK and Ireland Country Manager for Motul, explained: “Motul has embarked on a major growth programme in the UK and Ireland territory. The appointment of Nemesis, with its skillset and experience, should beautifully complement our existing distributor UK network of Witham Oils, with their well-established customer base in the UK Motorsport, Enthusiast and Classic Car arenas, MDL for our UK Motorcycle business and Alpha Lubricants who are our Number One distributor for Ireland.”
Chris Chance, Nemesis MD, added: “Motul is a great brand, with not only an incredible pioneering history in automotive lubricants, but also a broad portfolio of quality products and the fit with our business model is excellent. We have strong automotive roots and I think we were chosen not only because of our experience, but also because, like Motul, we feel we are innovators in our sector and we are absolutely passionate about what we do. We are extremely excited about the opportunity that we have to help truly establish Motul as a ‘contender’ aftermarket lubricant brand in the UK.”