Carspring has partnered with the Institute of the Motor Industry (IMI) to launch a unique scholarship to encourage increased female participation in the automotive sector.
The company already has many women in top positions, from Head of Marketing, to Head of Product and Head of Human Resources. And, with 47.5% of customers being female, the company sees breaking down gender barriers as paramount to success. However, figures from Catalyst.org suggest that only 16% of those working in the UK industry are women. Carspring co-founder, Maximillian Vollenbroich, through the new scholarship, is determined to help bring about a change:
“The gender imbalance in the motor industry is, frankly, ridiculous. Everyone, both men and women drive cars, so both men and women should be involved in the sector. What’s more, inequality is a real roadblock to innovation and we want to do our bit to make amends.
“At Carspring, we’re committed to bringing about a better balance. One of our core values is inclusiveness, which is obviously really close to our hearts. But, it’s not just about our belief in gender equality. We know that businesses representing their customer base better, have the best chance of success.
“The IMI has been instrumental in pushing to address the problem. That’s why we’ve partnered with them to deliver this scholarship. We think the combination of financial help and practical experience presents a truly unique opportunity to encourage more women to get involved.”
IMI CEO, Steve Nash, says: “This is a fantastic initiative that chimes perfectly with our campaign to promote careers in the motor industry to women. Carspring are ahead of the curve on this issue and I hope other companies will follow their lead and offer practical assistance to help young women join our sector.”
Facts about the scholarship
- Open to apprentices level 2-4 (advanced technician etc.) and anyone with a confirmed place at a UK university.
- Offers a £1000 cash bursary and a two week work experience period in either London or Berlin to two successful applicants per year.
- Applicants apply by submitting a briefing document on ‘The Future of Automotive Retail.’
