At last year’s Automechanika in Frankfurt, VARTA announced the launch of its latest product portfolio.
VARTA Automotive’s new lineup is intended to help simplify the battery selection process and expand product offerings for growing market segments.
Go by colour
The new portfolio is organised by technology, making it easier for workshops to navigate the growing complexity of vehicle types. Each technology within the portfolio is now identified by a distinct label colour across all applications: SLI batteries (traditional flooded batteries; Starter, Lights, Ignition) are colour coded blue; EFB batteries (enhanced flooded battery) silver and AGM batteries (absorbent glass mat) feature a gold label. The new portfolio is a customer-focused solution that simplifies choices and saves valuable workshop time.
As the automotive industry rapidly evolves, new start-stop, hybrid and EV are presenting increased demands on their low voltage networks and batteries. To better serve these new vehicles VARTA has launched new EFB H9 and AGM H3 batteries. These new products aim to deliver superior performance in demanding conditions, to help ensure new vehicles operate efficiently and reliably.
New Li-Ion technology
Going off the grid doesn’t mean you don’t have to go without power or luxury amenities. VARTA’S new premium lithiumion (Li-Ion) battery range, designed to meet the growing demands of the leisure market, particularly in deep-cycle applications like caravanning and marine use. These batteries represent a significant leap forward in technology, offering up to twice the usable capacity and over 3,000 cycles, all while reducing weight by approximately 45 per cent compared to traditional lead-acid batteries. The new Li-Ion range is also equipped with advanced smart connectivity features, including Bluetooth and CAN bus communication, allowing users to monitor battery status in real-time and optimise performance across various applications.
Furthermore, these Li-Ion batteries are built to withstand harsh conditions, such as winter camping or exposure to wet and humid environments, with IP67 protection ensuring reliable operation even in extreme conditions. This launch underscores VARTA’s commitment to leading the market in innovation, providing customers with cutting-edge energy solutions that enhance their on-the-go lifestyles.
A recent €200 million investment by Clarios will increase AGM battery production in EMEA by 50 per cent by 2026. This effort will ensure workshops and consumers have access to the advanced batteries their start-stop, hybrid and EV vehicles demand.
