Toyo Tires and Russian top-flight football side FC Zenit have announced the signing of a three-year partnership contract. In addition to advertising at Zenit’s home stadium, the sponsorship deal includes significant mutual co-operation, promoting the two partners.
Speaking at the press conference, Toyo Tires RUS CEO, Kenta Kuribayashi said “Toyo Tires challenge ourselves to innovate, which leads to the development of good products for the market.
“This challenging spirit which Zenit also have, matches our mutual target, supporting the direction we want to continue in the Russian market. Of course a big club like Zenit not only affects Russia, it also gives us good influence for the Toyo Tires group throughout Europe.”
Dmitry Mankin, Commercial Director of FC Zenit, welcomed the partnership game saying, “Becoming a part of the team and going through all challenges is not easy. But striving for victory will help every fan to overcome challenges and conclude virtual agreement with Zenit.”
