WhoCanFixMyCar.com has an unrivalled view on the UK’s car maintenance market, giving it access to a host of information across the automotive industry. In this article, the company compares the costs of three German makes.
Back in 2014, for the first time, we lifted the lid on that ‘big data’ to show which of the three big German brands cost most to maintain. It caused quite a stir…and now we’re back. Using all-new data, we’re re-examining that key question: BMW, Audi, Mercedes – how do repair bills stack up?
Insight #1: For the second time, our data shows Audi repairs to be pricier…
…12% pricier than the average across the three brands, to be precise, and fully 26% higher than the average Mercedes repair estimate.
So, it’s a concerning stat for owners and fans of the Ingolstadt-based brand, particularly with the results so consistent with our 2014 study, which showed a 15% increase vs average and a 31% hike compared to Mercedes. But what is it that causes the difference across the three brands? Is it related to one particular model, or a single, fiendishly complex repair? Let’s find out.
Insight #2: again, the trend is consistent across volume models.
Fascinatingly, the trend doesn’t vary across the core model categories – whether A3, A4 or A6, there’s a clear pattern: repair quotes are higher than the equivalent BMW or Mercedes – typically by an amount comparable to the overall brand average.
Mercedes should also be applauded here, consistently registering the lowest estimated repair bill against their two greatest rivals. That said, A-Class estimates are higher than one might expect – while Audi and BMW’s smaller models (A3 and 1 Series) attract lower estimates than their bigger stablemates, A-Class repair pricing is almost identical to E-Class.
But what is it about these brands the causes repair bills to differ? We dived into the nuts and bolts to find out.
Insight #3: prices for routine work are comparable – the discrepancies lie in more ‘involved’ repairs
Digging into the detail, the cause becomes clear: all three brands record comparable average quote pricing for the most regularly required work, such as servicing, new batteries, braking and exhaust system (in which Audi quotes are actually the lowest) as shown below.
However, the real gaps open up when requesting less-frequent repair types, such as clutch replacement, cambelt replacement, issues with central locking and the like. For example:
- The average transmission repair quote (most commonly clutch-related) was £94 dearer on an Audi than a Mercedes
- Within the ‘Engine and Cooling’ category, both Water Pump Replacement and Fuel Pump Replacement showed Audi repair quotes to be 18% higher than the class average
The trend within these categories can be seen below.
So, should drivers simply accept that higher maintenance bills for less-frequent repair types are par for the course when buying into the Audi brand? Not quite.
Insight #4: higher bills are limited to older Audi models
Understandably, repair work such as replacement cambelts, clutches, water-pumps and fuel pumps tend not to afflict a car in the first few years of its life, and our data reflects that perfectly: where the car is under six years old, service and maintenance quotes vary between the three brands by just a few pounds. A noticeable, and consistent, gap only opens up beyond a car’s sixth birthday. At this stage, garages’ quotes for Audi repair work trend around £50 above Mercedes, and £25 above BMW.
Interestingly we always see that repair quotes tend to get cheaper – for all brands – as a car gets into ‘old age’ (say, beyond 12 years old), for a few reasons:
- They cover fewer miles
- They may be more mechanically simple, requiring less labour time during the repair
- Owners are often more willing to ‘live with’ certain faults or imperfections for longer, or are more likely to turn to non-OEM parts (or even reconditioned ones.)
So there you have it! As BMW, Audi and Mercedes models get older and require more ‘non-routine’ work, so Audi bills will trend highest, with Mercedes costs trending lower (some might say, surprisingly so.) However, drivers of younger Audis, or of older Audis in need of servicing, brake or exhaust work, shouldn’t worry – they won’t find themselves won’t be out of pocket.
