Wynn’s has announced it is relaunching its brand communication with a clear focus on the future and two key certainties.
These are:
- A car represents a significant investment for households, and maintenance is crucial to ensure vehicle longevity and optimise resale.
- The more care given to a vehicle, the greater the benefits in terms of longevity, reduced maintenance costs and enhanced driving pleasure.
As of 1st January 2024, there are reportedly over 41 million vehicles on UK roads. To fulfil its mission of “caring for vehicles with a passion” Wynn’s will now focus on motorists who are most passionate about their cars and repairers who prioritise attentiveness and customer retention. It’s for them, the Wynn’s new slogan will resonate: “It pays off to love your car”.
To mark this milestone, Wynn’s will completely revamp its branding, to showcase its updated identity.
The Wynn’s product range acts on the hidden parts of the vehicle, working “under the hood” to offer; efficiency (effectiveness at a lower cost), longevity and driving pleasure.
Key product categories include:
– Engine maintenance products: Additives designed to improve the performance of essential vehicle fluids. These are suitable for all combustion and hybrid vehicles, including passenger cars, light commercial vehicles, heavy goods vehicles and public service vehicles like buses.
– Workshop products: High-quality, cost-effective solutions that enable repairers to deliver an outstanding service for all vehicle types.
