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    Drivers favouring tyres for looks

    A survey has identified over half of younger drivers in the UK would favour replacement tyres delivering ...

    A survey has identified over half of younger drivers in the UK would favour replacement tyres delivering on looks as well as performance. In a poll of 1,000 those who said they ‘love’ or ‘like’ drivin ...

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    The importance of tyre noise reduction

    Traffic noise reduction is key for tyre brands to appeal to health and comfort conscious consumers. Vrede ...

    Traffic noise reduction is key for tyre brands to appeal to health and comfort conscious consumers. Vredestein explains. Over recent years the impact of vehicles on public health has become a critical ...

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