Allied Nippon introduces EV+ brake pads

Allied Nippon introduces EV+ brake pads

Allied Nippon has introduced EV+, a fully featured range of brake pads engineered for electric vehicles.  

The primary goal of any brake pad is to bring the vehicle safely to a halt, but EVs present notable challenges through a combination of weight and speed – there is no doubt EVs are incredibly fast accelerating and heavy in equal measure. To combat these challenges, Allied Nippon’s development team have armed EV+ with a friction compound, which is heat-treated through a process known as ‘scorching’, and then finished with the brand’s BRAKEBOOST Instant Friction layer. These features combine to deliver enhanced friction stability for superior stopping power.

Another objective Allied Nippon set out to achieve with EV+ is ultra-low noise. It has harnessed a range of features for EV+ to turn down the noise and deliver AA-rated brake pads, which, during testing, achieved a peak output of 88Db. 

EV+ project lead and Allied Nippon Product Development Manager, Matt Ellis, said: “Allied Nippon has a track record for offering up premium performance without the premium price. With EV+, we have dialled up our performance levels even further, and this clearly warrants a higher selling price for the product range. However, for a brake pad that’s designed exclusively for EVs, EV+ remains competitively priced in the market.” Matt went onto say: “By effectively communicating the EV+ message of enhanced stopping power with ultra-low noise, motor factors and garages will truly be able to profit from this exciting new range.”

 Fully featured

EV+ delivers an all-new specification and each pad incorporates a range of features to enhance the overall product package. This includes:

  1. NEW Friction material: Allied Nippon EV+ brake pads feature a specialised friction material selected for its low noise properties and consistent, stable stopping power
  2. NEW BRAKEBOOST Instant Friction: The ‘Allied Red’of EV+ brake pads is much more than a cosmetic touch. It is in fact a resin-based compound known as BRAKEBOOST, which is designed to provide instant friction during the bedding-in process.
  3. NEW Scorching: New to Allied Nippon EV+ brake pads is scorching, an additional heat treatment process that takes place after the pad is cured. This improves friction stability, particularly at high temperatures, and contributes further to the ultra-low noise properties of the pads
  4. Multi-material backing shims: EV+ pads feature multi-material backing shims and, where relevant to the application, additional stainless-steel shims. This helps reduce vibration and eliminate unwanted noise
  5. OE matching chamfers: An angled section on the perimeter of the EV+ friction material controls how the pad edge contacts with the brake disc. This guarantees effective contact between pad and disc to reduce unwanted noise during operation
  6. Identification and branding: Every Allied Nippon EV+ brake pad is clearly marked with the part number, batch code, and the all-important ECE R90 reference which underlines the certification of the pad in-line with R90 regulations. For an unmistakeable look, each pad is also neatly branded with ‘EV+ by Allied Nippon’
  7. Environmentally sensitive: Allied Nippon EV+ brake pads are certified copper-free and ‘N’ rated by the AASA, safeguarding against marine habitat contamination.

The EV+ brake pads  will officially launch in late March. For more information visit

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