As the days become shorter and the roads wetter, windscreen repair becomes a more pressing concern for drivers. You could be the one who profits, argues Esprit Windscreen Repair Equipment’s Victoria Evans.
As winter brings more showers and colder days, customers will be coming in with windscreen issues more frequently. While tyres and brakes often take priority, the vehicle windscreen is just as important for driver safety, and it’s an area where garages can support customers while creating additional revenue.
Poorer driving conditions and potholes make chips and cracks very common, and if left, a small chip can quickly spread into a large crack. This often means a costly replacement. Carrying out a simple repair now saves your customer money and prevents future issues.
Fresh chips are always easier to repair, with less dirt or debris to remove. A quick repair leaves the windscreen looking and performing as good as new. When your customers bring their vehicles in for MOT or other repairs, take a look at their screen. If they’ve got small chips, or even cracks, these can be repaired with the Esprit kit. The Esprit kit comes with a long curing lamp which allows curing of cracks in one go – most kits on the market don’t do this. Repairers sometimes worry that repairing cracks is difficult, but with training and a bit of practice, it’s not hard.
Windscreen technology is no barrier to repairs. With the Esprit kit, garages can repair heated screens and windscreens with ADAS technology, helping drivers avoid the inconvenience and cost of replacement.
For garages, the benefits are clear. Windscreen repair can be added to MOTs and servicing. If you’re new to windscreen repair or would like refresher training, or training on how to repair cracks, training is available at Esprit’s Staffordshire HQ or onsite. Esprit also provides free online videos, making it quick and easy to get started. Plus with the new Quantum Elite injector, repairing is easier than ever.
Offering repairs is:
- Quick to learn – with straightforward training.
- Profitable – creating a strong revenue stream.
- Customer-focused – saving drivers’ money while building loyalty.
By up-selling windscreen repair, garages can keep customers safe, protect their wallets, and strengthen their service offering.
