Yuasa set for more BTCC success with Honda Yuasa Racing’s new Type R

Yuasa set for more BTCC success with Honda Yuasa Racing’s new Type R

Yuasa Battery Sales (UK) Ltd made the perfect start to the Dunlop MSA British Touring Car Championship racing as they hunt their fifth championship win in just six years.

Matt Neal and Gordon Shedden each won a race on the opening weekend of the season, at Brands Hatch Indy, in their Honda Yuasa Racing Civic Type R’s last weekend and lie first and fifth respectively in the championship standings after round one.

The all new Type R race car sports a stunning new livery featuring Yuasa’s iconic red, white and black brand colours. Triple champion Matt Neal and 2012 champion ‘Flash’ Gordon Shedden are piloting the aggressive looking machines in what will be their sixth season together as team mates at Honda. 

Yuasa has a long and proud heritage in BTCC racing, having sponsored the Team Dynamics run Honda operation since 2010. During this time the battery manufacturer has enjoyed phenomenal success on the track, claiming an unprecedented four consecutive manufacturers titles between 2010 and 2013 and drivers’ trophies in 2011 and 2012.

Yuasa provides a wide range of original equipment (OE) standard automotive batteries and accessories, including the YBX7000 Start Stop EFB and YBX9000 Start Stop AGM ranges for the latest vehicles. The company also offer a complete online fitting system, featuring a powerful battery look up tool with detailed fitting guides and technical information. 

James Hylton, General Sales and Marketing Manager at Yuasa Battery Sales (UK) Ltd said: “We are proud to be title sponsors of Honda Yuasa Racing. Our ongoing association with Honda, and the British Touring Car Championship in general is continuing to bring real benefits by raising the profile of our brand.”

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