TRW Aftermarket has beaten stiff competition from some of the biggest names in braking to be named number one for ‘OE Cross-Reference-Coverage’ in the brake pads category by prestigious Italian automotive data authority, Kromeda, in its inaugural annual awards.
The brake pads category was open to product suppliers from both the Original Equipment Suppliers (OES) and independent aftermarket (IAM) channels.
Sponsored by Autofficina Autorizzata, an industry installer website for which Kromeda supplies the database, the award was presented to TRW during Autopromotec 2015. .
Accepting the award, TRW Aftermarket’s Commercial Manager for Italy, Massimo Pellegrino, commented: “We’re extremely proud to have been recognised in this way by Kromeda and that our work is leading the industry. As specialists in their field, almost every automotive business in Italy works in tandem with Kromeda and as such this award is a huge honour for us.”
General Manager, Emanuele Castelnovo, added: “In 2015, we celebrate the tenth anniversary of the TRW Kromeda partnership; making this even more special. This award validates the great work of the entire team and motivates us to continue to deliver high quality and innovative automotive solutions.”
