Professional Motor Mechanic

The Marketing Guru – Increasing prices without alienating customers

|Date: August 06, 2014

The Marketing Guru – Increasing prices without alienating customers

Dee Blick is the U.K.’s number 1 best selling small business marketing author and the retained Chartered ...

Dee Blick is the U.K.’s number 1 best selling small business marketing author and the retained Chartered Marketer for K-Seal distributors Kalimex. In this final part of a series of marketing hints and ...

August 06, 2014
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Staying on top of workshop equipment maintenance

|Date: August 02, 2014

Staying on top of workshop equipment maintenance

Glyn Atkinson, Chartered Practioner for Atkinson Safety Services, reveals why health and safety legislati ...

Glyn Atkinson, Chartered Practioner for Atkinson Safety Services, reveals why health and safety legislation means garage owners need to stay on top of major equipment maintenance. Not to be mistaken ( ...

August 02, 2014
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How to get a return on diagnostic investment

|Date: July 20, 2014

How to get a return on diagnostic investment

PMM: What would your advice to someone starting out in automotive diagnostics be? ...

PMM: What would your advice to someone starting out in automotive diagnostics be? ...

July 20, 2014
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Are you Boxing Clever?

|Date: July 11, 2014

Are you Boxing Clever?

Now in its tenth year, NGK Spark Plugs (UK) Ltd’s BoxClever garage loyalty scheme has been a huge success ...

Now in its tenth year, NGK Spark Plugs (UK) Ltd’s BoxClever garage loyalty scheme has been a huge success since its launch. Based on the same principles as many retail-specific reward initiatives tha ...

July 11, 2014
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K-Seal celebrates six-cess Stateside

|Date: July 08, 2014

K-Seal celebrates six-cess Stateside

In 2009, Mike Schlup, MD of Kalimex made the bold decision to launch its flagship product - the K-Seal pe ...

In 2009, Mike Schlup, MD of Kalimex made the bold decision to launch its flagship product - the K-Seal permanent coolant leak repair - in America. He was undaunted by the fact that America is the worl ...

July 08, 2014
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Cabin air filters – the big aftermarket growth opportunity

|Date: July 01, 2014

Cabin air filters – the big aftermarket growth opportunity

Over recent years the cabin air filters sector has emerged as the only part of the European filtration re ...

Over recent years the cabin air filters sector has emerged as the only part of the European filtration replacement market to consistently achieve annual growth rates well in excess of 10%. This trend ...

July 01, 2014
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Ten top summertime service items

|Date: June 29, 2014

Ten top summertime service items

Let’s face it, summertime is drive time. It doesn’t matter whether your customer has a soft top, estate c ...

Let’s face it, summertime is drive time. It doesn’t matter whether your customer has a soft top, estate car or saloon, the appeal of sunny skies and an open road is all it takes to get most drivers ou ...

June 29, 2014
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Are new EU initiatives storing up problems for car owners?

|Date: June 18, 2014

Are new EU initiatives storing up problems for car owners?

Paul Dobbyn of BG Products looks at the effect that the use of Ethanol in renewable fuels can have on car ...

Paul Dobbyn of BG Products looks at the effect that the use of Ethanol in renewable fuels can have on car components. Under the EU's Renewable Fuel Transport Obligation, 5% of fuel in member states mu ...

June 18, 2014
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Why garages should be taking advantage of thermostat replacement opportunities

|Date: June 18, 2014

Why garages should be taking advantage of thermostat replacement opportunities

According to Gates, 3% of all thermostats in the UK car parc will fail every year. Here the company expla ...

According to Gates, 3% of all thermostats in the UK car parc will fail every year. Here the company explains why this is and how you can ensure you’re not caught cold during an icy snap. ...

June 18, 2014
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Your industry needs you!

|Date: June 02, 2014

Your industry needs you!

As exciting and essential as the exponential improvements in technologies utilised by the latest generati ...

As exciting and essential as the exponential improvements in technologies utilised by the latest generations of cars has been – not least in the areas of passenger safety and vehicle efficiency – the ...

June 02, 2014
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